News

‘Sharknado 2’ sparks feeding frenzy on Twitter, sets record

‘Sharknado 2’ sparks feeding frenzy on Twitter, sets record

SHARK ATTACK: Ian Ziering fends off a flying shark in "Sharknado 2." Photo: Reuters/Syfy/NBCUniversal

LOS ANGELES (Reuters) – Flying sharks chomping through New York City drew a record audience for Syfy’s “Sharknado 2: The Second One,” and became the most tweeted-about TV movie on social media, the U.S. cable network said on Thursday.

“Sharknado 2,” which aired on Wednesday and reunited leading stars Tara Reid and Ian Ziering from last year’s campy hit “Sharknado,” drew 3.9 million viewers to become Syfy’s most-watched original movie.

The network added that the film also attracted 1.6 million viewers in the 18-49 demographic that advertisers covet.

On Twitter, Syfy, a unit of Comcast Corp’s NBCUniversal, said “Sharknado 2” garnered 1 billion impressions across conversations on the micro-blogging site, and was also among the top trending topics of Wednesday evening.

In the movie, an aerial shark attack causes large-scale destruction across Manhattan. It features numerous cameos including “Today” show hosts Matt Lauer and Al Roker and country music singer Billy Ray Cyrus.

Last year’s “Sharknado” became a surprise hit for U.S. cable channel Syfy after attracting a cult audience drawn to the film’s low-budget special effects about a hurricane that unleashes hungry sharks on Los Angeles.

The popularity of “Sharknado,” which drew an audience of 1.4 million with its July TV premiere last year, created a social media frenzy that drew larger audiences to rebroadcasts of the film, and led the network to release “Sharknado” in 200 U.S. movie theaters.

Syfy is continuing the shark attacks with “Sharknado 3,” due out next summer.

(Reporting by Piya Sinha-Roy; Editing by Eric Kelsey and Lisa Shumaker)

Recent Headlines

19 hours ago in Viral Videos

This ‘Game of Thrones’ inspired Mother’s Day gift is sure to be a hit

24-overlay-1

Still looking for a last minute gift for mom? Jimmy Kimmel has got you covered.

23 hours ago in Music

Scott Stapp signs on to replace Scott Weiland in Art of Anarchy

scottstapp

Weiland fronted the group, which also featured Disturbed bassist John Moyer and former Guns N' Roses guitarist Ron 'Bumblefoot' Thal, until his death in December.

23 hours ago in Music

Iron Maiden lead Kerrang! nominations

ironmaidenplane

The veteran heavy metal band released "The Book of Souls" last year, marking their first offering in five years. The hiatus proved to be worth the wait after the record was nominated for Best Album by bosses at the British rock magazine.

24 hours ago in Viral Videos

An honest trailer for ‘Captain America’

14-overlay-2

Let's celebrate this weekend's release of "Captain America: Civil War" by looking back on the 1990 never-released movie that gives the Dolph Lundgren "Punisher" film a painfully slow run for its money.

24 hours ago in Music

Radiohead releases single under cloud of intrigue

12-overlay-1

The British rockers returned to the Internet with a new music video, after the band stumped fans by deleting all posts on their Twitter account over the weekend.