News

Cupcake ATM offers sweet withdrawals

Cupcake ATM offers sweet withdrawals

THIS ATM IS THE BEST: New Yorkers can satisfy their sweet tooth with a novelty withdrawal. Photo: Reuters

By Ellen Wulfhorst

NEW YORK (Reuters) – New Yorkers, who live in the city that famously never sleeps, now can satisfy their craving for cupcakes in any of those endless waking hours.

A 24-hour vending machine that dispenses gourmet cupcakes opened for business this week on Manhattan’s Upper East Side, and locals are lining up despite the wintry temperatures for a taste.

“It’s so fun,” said Melissa Martelli, a schoolteacher and neighborhood resident as she nibbled on a cinnamon sugar cupcake she bought from the machine. “You could just go in the store and wait on line, but it’s just so cool.”

Despite the Sprinkles cupcake store connected to the ATM, and the city’s abundance of all-night delis and convenience stores, customers said the ATM has novelty appeal.

“It’s the experience of buying a cupcake from an ATM. It’s an incredible concept,” said Amy Benaderet, a financial services account manager who lives nearby. “You can get money at any time. Now you can get cupcakes at any time.”

“It’ll be interesting to see if the novelty wears off,” she added.

At a price of $4.25 apiece, the cupcake choices include chocolate, coconut, red velvet, vanilla and lemon meringue.

“It’s cool, especially if you live around here and it’s like the middle of the night and you really want a cupcake. I would so do that,” said Margarita Mazur, who works at a local tech startup.

The nine-year-old company behind the machine, Sprinkles, also has installed cupcake machines in Las Vegas, Dallas, Chicago, Atlanta and Beverly Hills, California, where the company is based, and plans to expand into Houston and Washington, D.C.

The New York model holds 760 cupcakes and sells up to four at a time, making it larger than the company’s other machines.

But not every New Yorker has caught the sugar buzz.

“I think it’s stupid,” said Anthony Campagne, who was waiting while his tech company co-workers stood in line for their cupcakes. “It just doesn’t make sense. People don’t need cupcakes at three in the morning.”

(Editing by Scott Malone and Andrew Hay)

Recent Headlines

30 mins ago in Music

Scott Stapp signs on to replace Scott Weiland in Art of Anarchy

Fresh
scottstapp

Weiland fronted the group, which also featured Disturbed bassist John Moyer and former Guns N' Roses guitarist Ron 'Bumblefoot' Thal, until his death in December.

30 mins ago in Music

Iron Maiden lead Kerrang! nominations

Fresh
ironmaidenplane

The veteran heavy metal band released "The Book of Souls" last year, marking their first offering in five years. The hiatus proved to be worth the wait after the record was nominated for Best Album by bosses at the British rock magazine.

57 mins ago in Viral Videos

An honest trailer for ‘Captain America’

Fresh
14-overlay-2

Let's celebrate this weekend's release of "Captain America: Civil War" by looking back on the 1990 never-released movie that gives the Dolph Lundgren "Punisher" film a painfully slow run for its money.

1 hour ago in Music

Radiohead releases single under cloud of intrigue

Fresh
12-overlay-1

The British rockers returned to the Internet with a new music video, after the band stumped fans by deleting all posts on their Twitter account over the weekend.

1 hour ago in Trending, Viral Videos

TODAY’S MUST SEE: ‘Star Wars: The Force Awakens’ told by emojis

Fresh
11-overlay-2

If the blockbuster movie was told entirely by characters on your cell phone.